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2021 Activity report

To discover the highlights of Kering and its Houses in 2021, but also the Group's strategy, vision and major projects, download our activity report.
Alexander McQueen headquarters, London
Hôtel de Nocé - Boucheron headquarters, Paris
Former Laennec hospital - Kering and Balenciaga headquarters, Paris
Former Penthemont Abbey - Yves Saint Laurent headquarters, Paris
Balenciaga’s historic Couture salon, Paris
Kering Japan headquarters, Tokyo
Qeelin headquarters, Hong Kong
Villa Zaguri - Kering Eyewear headquarters, Padova
Casa Pomellato - Pomellato headquarters, Milan
Former Caproni factory - Gucci Headquarters (Gucci Hub), Milan
Palazzo della Mercanzia - Gucci’s muséum and exhibition space (Gucci Garden), Florence
Villa Schroeder-Da Porto - Bottega Veneta headquarters, Vicenza
Brioni headquarters, Rome
Kering global logistics hub, Trecate
Kering Americas operations center, Wayne, NJ

Message from the Chairman

“2021 was also a year rich in major events and successes. All the Houses contributed to our growth, and all stood out for their creativity, agility and efficiency. ”

Our strategy and commitments

Organic growth and strengthening the synergies between Houses are the guiding principles of Kering’s business model. This section of the report sets out the Group’s strategy and key projects to harness the full potential of the luxury market. It also looks at Kering’s main focus areas in terms of human resources and sustainability, and the major advances achieved in 2021.

2021 Highlights

Kering and Conservation International launch the Regenerative Fund for Nature, which aims to finance the conversion of 1 million hectares of farm and grazing land to regenerative agriculture over the next five years. By supporting selected farmers and NGOs, the fund will assist the transition to more nature-friendly practices, which will also help to combat climate change.
Gucci unveils its first collection in collaboration with The North Face.The pieces celebrate the spirit of exploration in all its forms and pay homage to the values of discovery, self-expression and sustainability that both brands embrace.
Histoire de Style, Art Déco, Boucheron’s new High Jewelry collection, revives the spirit, shapes and radical simplicity of the Art Deco movement. A manifesto for freedom and style, it is designed to be worn by both women and men.
Qeelin opens its biggest flagship in China at the Jiuguang Department Store in Shanghai. Its massive façade sits at street level right next to Jing’an Temple, a city landmark that draws significant foot traffic.
Kering reports a solid performance in 2020, despite the turbulence of the Covid-19 pandemic. Consolidated revenue reaches €13.1 billion, with recurring operating income at of 3.1 billion.
Pomellato interprets the Japanese art of kintsugi with a capsule collection of stones that have been damaged, repaired and brought back to life using this ancient technique. It offers a unique vision of beauty and an illustration of the House’s approach to sustainability.
Women In Motion organizes a virtual Talk with the cast of the film Promising Young Woman, a breakout feminist movie about the long road to recovery faced by women who have been victims of violence.
Kering participates in the launch of the Fashion Values digital platform. Designed in collaboration with IBM and Vogue Business, and developed by the London College of Fashion, the platform makes subjects like sustainability and the climate emergency accessible to the general public.

2021 Key figures

Human Resources
Total number of employees in the Group and its Houses
The Group was ranked joint second in the Textile, Apparel & Luxury Goods sector of the Dow Jones Sustainability World Index (DJSI World)

Download the 2021 Activity report

Click below to view the activity report and download it in PDF format (accessible and compatible with screen reading software).